A blazing fast rebrand reveal for the world's largest fast fashion group.
Inditex, parent company of Zara, wanted an IMAX-worthy launch video for their new branding system designed by Fabien Baron.
The new branding was revealed on Inditex headquarters' main exhibition stage at their annual shareholders meeting.
Scope of work included motion, editing, and motion concepting for social logo animations.
Client: Inditex
Agency: Baron & Baron
Chief Creative Officer: Fabien Baron
Senior Art Director: Susie Hong
Senior Art Director: Maurice Dusault
Account Director: Jess Nasewicz
Head Producer of Post: Jacques del Conte
Editing: Liam Weir, Kevin Tadge
Motion Design: Liam Weir